War, people dying, child soldiers and all other abuses are the sad realities of this world. Fortunately, there are some organizations that are fighting to stop these evils. Frequently, they also launch advertising campaigns to increase the awareness of the people and generate funds for their cause. Here is one such example from Zurich, Switzerland. The Amnesty International has plastered about 200 posters the streets of Zurich that completely merge with their background. The theme of this campaign is: It is not happening here, but it is happening now .
This poster campaign is really shocking for someone wanting to take a bus in a peaceful country like Switzerland. We hope to see other such campaigns like the working condition of the workers in Dubai and the threat to environment. What you think can be the other topics for such campaigns?.